Simple modeling and avoiding excessive packaging are the mainstream trends of chocolate bar packaging design nowadays. The quality, price and packaging of chocolate are the three main factors for the product to stand out in the market competition. Chocolates generally have a unique symbolic meaning, so the packaging is designed as a beautiful gift box to meet its market demand. Today, we share several considerations of chocolate packaging design for your reference.
First of all, chocolate bar packaging must choose harmless, non-polluting and non-irritating materials so as not to damage the built-in products and ensure the health and safety of consumers.
Secondly, chocolate packaging design must be humane, easy for people to pick up and eat. The packaging process try to maintain the original structure and shape of the product, can be designed to seal the strip, easy to take multiple times and ensure that the product does not deteriorate.
No matter what kind of product packaging, color and illustration are the basic elements, but also the basic style of packaging. Different countries or nationalities have different design systems and religious beliefs, so when doing packaging design, the choice of colors and patterns should also follow local preferences and taboos.